Tag: cpg

cbd oil private label and dropshipping

Grabbing the First-Mover Advantage in CBD & Cannabis

By Melissa Kress – 11/12/2019 NEW YORK — Cannabis. Marijuana. CBD. Hemp. These terms are being tossed around a lot lately as retailers and consumer packaged goods (CPG) companies look to capitalize on an emerging category. In a recent webcast entitled “Where Cannabis & CPG Collide: How to Prepare Your Business,” Nielsen executives sought to help retailers and CPG companies get down…
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By Rich Maturo, Vice President, Cannabis Practice, Nielsen Activities initiated by the Food and Drug Administration (FDA) will continue to affect the evolving hemp-based CBD marketplace in the U.S. over the next decade. As cannabis-curious consumers and companies wait for additional guidelines from federal regulators, Nielsen believes that brands, marketers and consumers will have a big…
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6 Takeaways from Working with Some of the Biggest CBD Brands

Posted by Hawkemedia There are certain best practices that apply to marketing consumer brands. With advertising restrictions on major digital platforms, a stampede of products hitting the market, and a lack of true customer understanding, CBD marketing is a challenge all its own. Brands are finding alternative ways to advertise CBD products through organic content, but there’s more to…
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